SimplePractice is a popular practice management platform, but it was built for mental health professionals, not eye care. Optometrists face unique requirements: contact lens fits, visual field tests, glaucoma monitoring, and patient recall for annual exams. When you try to force your optometry workflow into a therapy-centric EHR, you quickly hit walls—clunky charting, missing OD-specific templates, and pricing tiers that punish you for wanting basic reminders. RecallFill was designed from the ground up for optometry, delivering specialized tools that SimplePractice simply doesn't offer—at a cost that scales with your real needs, not your patient volume.
In SimplePractice, you spend hours creating custom intake forms and progress notes because the default templates target psychotherapy (SOAP notes, mental status exams). For an optometrist, that means adapting a therapy note to record intraocular pressure, cup-to-disc ratio, or keratometry readings—a painful workaround that risks data inconsistency. RecallFill gives you built-in optometric charting: pretest data, autorefractor results, slit lamp findings, and retinal imaging integration. Your documentation is faster, more accurate, and meets clinical audit standards without template hacks. Your front desk can enter data in seconds, and your billing staff sees clean, complete visits that reduce claim denials.
SimplePractice's basic plan starts at $49/mo, but crucial features like automated appointment reminders and no-show text alerts are only available in the $99/mo tier (with two-factor authentication and audit log as extra). That's a steep jump for a practice that just needs reliable recall. RecallFill includes smart recall reminders in every plan—you can send SMS, email, or voice reminders for annual eye exams, contact lens refills, and post-op follow-ups without upgrading. Our pricing is transparent: start at $39/mo for full recall automation, and no forced tier bumps as your practice grows. The cost difference is significant: over a year, SimplePractice's higher tier costs $1,188 more than RecallFill's top plan—and you still get less optometry-specific functionality.
| Feature | RecallFill (Optometry-Focused) | SimplePractice (General Therapy) |
|---|---|---|
| Purpose-built for optometry | Yes—includes OD-specific charting, Rx management, and visual field tracking | No—built for mental health; adapt with custom templates |
| Contact lens fit & inventory | Built-in module with lens parameters and patient history | Not available; use spreadsheets or third-party add-ons |
| Automatic recall for annual eye exams | Yes—automated via SMS/email based on exam date and patient profile | Yes, but only in the $99/mo tier; manual setup required |
| Integrated visual field test data importing | Yes—direct import from major perimeters | No—requires manual entry or external software |
| Billing for medical eye care (e.g., glaucoma codes) | Optimized for 920xx, 921xx, 992xx, and 4-digit OD modifiers | Generic billing; extra cost for clearinghouse and claim scrubbing |
| Pricing transparency | $39/mo (single provider) to $89/mo (unlimited providers) with all features | $49/mo basic—no reminders; $99/mo to get reminders and moderate customization |
| Training & support | Optometry-specific onboarding and 24/7 live support | Generic support; OD-specific help requires extended wait times |
| Free trial | 14-day full-feature trial, no credit card | 30-day trial, but many features locked |
Switching from SimplePractice to RecallFill is painless: our import wizard migrates patient demographics, appointment history, and billing codes in one afternoon. Your staff won't need retraining—the interface follows standard optometry flow (pretest, exam, plan). Over three years, a solo practice saves $2,160 compared to SimplePractice's mid-tier, and that savings grows with each additional provider. More importantly, RecallFill's recall automation boosts patient retention by an average of 23% (based on our client data), directly increasing revenue. When your recall system fires automatically, you fill your schedule weeks ahead—without paying for features you don't use.
Your practice is unique, and your EHR should be too. SimplePractice may work for a therapist, but for optometrists, it's a square peg in a round hole. RecallFill delivers specialized charting, automated recall, and optometry-first billing at a cost that doesn't punish growth. Book a demo today and see how much time you can save—we'll even run a side-by-side comparison with your current SimplePractice setup. Your patients deserve a practice that runs smoothly, and your staff deserves tools that just work.